Thank you for coming back; this is our fourteenth installment of Vendor Highlights, where we dive in and explore a different vendor each week, allowing you to learn more about them and discover their story and some hidden gems. Today, we would like you to have a glimpse at the story behind Seife Bayessa of My Spice Thyme:
In 1997, Seife Bayessa embarked on a business venture just outside the Market that would soon transform the way people shopped. He took the concept of a bulk-style store and gave it a unique twist. Instead of the traditional scoop-and-touch approach, Seife introduced a convenient ziplock concept. His idea involved offering goods in pre-made bags, maintaining the bulk aspect while ensuring a more hygienic and user-friendly experience. This innovation was especially appreciated by those with busy, on-the-go lifestyles who craved ease of use and resealable options.
In pursuit of expansion, Seife relocated his business to the Market after its reconstruction in 1999, his store then being known as Snack & Bake. Over 20 years, Snack & Bake flourished until it was eventually sold. Seife diversified into the world of herbs and spices, marking a significant transformation in his business journey, now having his business sell over 300 different types of Herbs & Spices, the new name is “My Spice Thyme”. Throughout his 24-year association with the Market, Seife has cherished the sense of family that the place exudes. The Market is not only unique and steeped in history but also holds a special significance in his own life.
Seife’s connection with the Market goes back to 1987 when he first arrived in Canada and worked as a parking attendant at the Market, forging his initial bond with this remarkable place. His passion for the Market has remained unwavering since the very beginning. With My Spice Thyme, Seife aims to create an indispensable destination that enriches daily life, enhances culinary experiences, and welcomes everyone as part of its extended family.
Vendor highlights are all about shining a spotlight on the heart and soul of each vendor and learning more about the who, the what and the why around their story. If you’ve enjoyed this journey, join us again next week for another vendor and a new highlight as we continue celebrating the outstanding contributors that make our Market a genuinely magical place.