Thank you for coming back; this is our Eighth installment of Vendor Highlights, where we dive in and explore a different vendor each week, allowing you to learn more about them and discover their story and some hidden gems. Today, we would like you to have a glimpse at the story behind Hasbeans.
In the heart of Hasbeans Coffee lies a story that’s as warm and comforting as the brew itself. The journey begins in 1969 when Paul Smith, affectionately known as Papa, embarked on an extraordinary roasting adventure. It was a time when coffee roasting was a hidden gem, a secret world waiting to be discovered.
Paul’s journey began with a whisper from his son, who lived in sunny California, about this intriguing concept: coffee roasting. This ignited a spark in Paul’s heart; he knew deep down that this concept was bound to resonate and flourish in their neck of the woods.
Fast-forward to today, coffee roasting has become a widespread art. Yet, what truly sets Hasbeans Coffee apart is its rich history and the tight-knit family that’s been pouring their hearts into every cup. When Joel (Paul’s grandson), the current owner, stepped into the family business, he couldn’t have predicted the depth of passion that would course through him. In 2018, Joel officially took the reins, continuing the legacy that his Papa lovingly started. Just like his grandfather, Joel fell entranced with his love of coffee.
The African Violet blend is one of the most cherished gems in Joel’s coffee repertoire. This coffee creation is a heartfelt tribute to the man who laid the foundation, his Papa. The name is a testament to Paul’s profound love for the delicate African Violet flower which covered his home.
For Joel, it’s not just the incredible aroma of roasting beans that brightens his day at the Market; it’s the smiles and familiar faces that greet him daily. It’s the sense of community that’s been cultivated over decades, shared within one cup of coffee at a time.
In an age where coffee businesses have boomed, Hasbeans Coffee remains a testament to the enduring power of love and family ties. It’s not just about the coffee; it’s about the heart, the soul, and the warmth that fills every cup, drawing people back time and time again. If you’ve had the pleasure of sipping from Hasbeans’ brew, you know every cup is a blend of love, served with a big smile and a hearty laugh, making it more than just a coffee shop; it’s a home away from home.
Vendor highlights are all about shining a spotlight on the heart and soul of each vendor and learning more about the who, the what and the why around their story. If you’ve enjoyed this journey, join us again next week for another vendor and a new highlight as we continue celebrating the outstanding contributors that make our Market a genuinely magical place.